Nonsan Strawberry Festival

Festival Highlights
- Representative Specialty Product Festival of Korea
- Selected as Culture and Tourism Festival

The Nonsan Strawberry Festival is a representative specialty product festival of South Korea, held annually in Nonsan City, Chungcheongnam-do. Nonsan is a national hub for strawberry production, boasting a stable production base and distribution system. Building on this, the festival operates as an industry-linked event connecting agriculture, processing, and tourism. The festival features strawberry sales and tastings, experiential programs, performances and exhibitions, and industrial exchange programs, and is promoted with the direct participation of local farmers and small business owners.
This festival has been selected as a Culture and Tourism Festival designated by the Ministry of Culture, Sports and Tourism for 2026-2027, and is strengthening its international expandability and industrial connectivity in anticipation of the 2027 Nonsan World Strawberry Industry Expo.
Main Programs : Opening Ceremony and Celebration Performance, Global Street Parade, Strawberry Theme Zone Operation (Strawberry experiences, exhibitions, photo zones), Strawberry K-food Cooking and Tasting Programs, 2027 Nonsan World Strawberry Industry Expo Promotion Hall Operation, Industry Exchange Zone (Domestic and international buyer consultations and industrial exhibitions)\n\nAncillary Programs : Strawberry Dessert Contest, Performances by local art groups and cultural arts stages, Strawberry Processing and Distribution Industry Exhibition, Global Art Project, Strawberry Goods and Souvenirs Sales Zone, Direct Sales Market for Agricultural Specialties\n\nConsumer Participation Programs : Strawberry Harvesting Experience, Strawberry Jam and Dessert Making Experience, Children and Family Experience Zone, SNS Participation Events and Stamp Tours, Stay-linked Tourism Programs (linked with nearby tourist attractions)\n\nOther Information : Multilingual guidance for foreign tourists, Global Food Zone and Food Truck operation, Inter-regional tourism linkage programs, Enhanced safety and hygiene management, ESG-based eco-friendly festival operation
Nonsan Citizens' Family Park (339-1 Gwanchok-dong, Nonsan-si, Chungcheongnam-do)
Free (some experiences are paid)
*The food content for the festival venue below is from the previous year's (2025) festival, and the content for the 2026 festival is currently being updated.*The Nonsan Strawberry Festival is a representative specialty product festival of South Korea, held annually in Nonsan City, Chungcheongnam-do. Nonsan is a national hub for strawberry production, boasting a stable production base and distribution system. Building on this, the festival operates as an industry-linked event connecting agriculture, processing, and tourism. The festival features strawberry sales and tastings, experiential programs, performances and exhibitions, and industrial exchange programs, and is promoted with the direct participation of local farmers and small business owners. Furthermore, it has been selected as a Culture and Tourism Festival designated by the Ministry of Culture, Sports and Tourism for 2026-2027, and is strengthening its international expandability and industrial connectivity in anticipation of the 2027 Nonsan World Strawberry Industry Expo.
Main Programs : Opening Ceremony and Celebration Performance, Global Street Parade, Strawberry Theme Zone Operation (Strawberry experiences, exhibitions, photo zones), Strawberry K-food Cooking and Tasting Programs, 2027 Nonsan World Strawberry Industry Expo Promotion Hall Operation, Industry Exchange Zone (Domestic and international buyer consultations and industrial exhibitions)\n\nAncillary Programs : Strawberry Dessert Contest, Performances by local art groups and cultural arts stages, Strawberry Processing and Distribution Industry Exhibition, Global Art Project, Strawberry Goods and Souvenirs Sales Zone, Direct Sales Market for Agricultural Specialties\n\nConsumer Participation Programs : Strawberry Harvesting Experience, Strawberry Jam and Dessert Making Experience, Children and Family Experience Zone, SNS Participation Events and Stamp Tours, Stay-linked Tourism Programs (linked with nearby tourist attractions)\n\nOther Information : Multilingual guidance for foreign tourists, Global Food Zone and Food Truck operation, Inter-regional tourism linkage programs, Enhanced safety and hygiene management, ESG-based eco-friendly festival operation
Main Programs : Opening Ceremony and Celebration Performance, Global Street Parade, Strawberry Theme Zone Operation (Strawberry experiences, exhibitions, photo zones), Strawberry K-food Cooking and Tasting Programs, 2027 Nonsan World Strawberry Industry Expo Promotion Hall Operation, Industry Exchange Zone (Domestic and international buyer consultations and industrial exhibitions)\n\nAncillary Programs : Strawberry Dessert Contest, Performances by local art groups and cultural arts stages, Strawberry Processing and Distribution Industry Exhibition, Global Art Project, Strawberry Goods and Souvenirs Sales Zone, Direct Sales Market for Agricultural Specialties\n\nConsumer Participation Programs : Strawberry Harvesting Experience, Strawberry Jam and Dessert Making Experience, Children and Family Experience Zone, SNS Participation Events and Stamp Tours, Stay-linked Tourism Programs (linked with nearby tourist attractions)\n\nOther Information : Multilingual guidance for foreign tourists, Global Food Zone and Food Truck operation, Inter-regional tourism linkage programs, Enhanced safety and hygiene management, ESG-based eco-friendly festival operation
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